Jiffy hires new business development manager for growing media constituents

Jiffy, a leading provider of horticultural solutions, is pleased to introduce Brian Schulker as the new business development manager for growing media constituents on its innovation team. Schulker brings a wealth of knowledge and expertise in fiber-based growing media, with a focus on driving innovation and sustainability to achieve Jiffy's future goals.

Schulker's role at Jiffy centers around innovating the global portfolio of products by utilizing alternative fibers and technologies. His objective is to propel the company towards a sustainable future in line with its environmental goals. With an extensive background in fiber-based growing media, Schulker's research encompasses various aspects, including processing, management, blending, irrigation and production. He possesses comprehensive knowledge of the effective utilization of peat, coir and pine bark, along with their incorporation into these new alternative media solutions.

Schulker's educational background further solidifies his expertise in horticultural substrates. He holds both a masters and a Ph.D. from North Carolina State University, where he conducted his research in the Horticultural Substrates Laboratory under the guidance of Brian Jackson. This academic journey equipped him with the necessary skills and insights to spearhead innovative developments in growing media constituents.

"My role at Jiffy is to lead the innovation of our global portfolio of products using alternative fibers and technologies in alignment with our sustainability goals," says Schulker. "I am excited to apply my extensive background in fiber-based growing media and contribute to the development of innovative solutions for processing, management, blending, irrigation and production."

"We are delighted to have Brian Schulker join our team at Jiffy," says Henri Beekers, Jiffy's director of innovation. "His profound knowledge and research experience in fiber-based growing media make him an invaluable asset to our innovation team."