KIOTI promotes tractors on YouTube.com

Company uses social media to boost advertising exposure


KIOTI Tractor is showcasing its line of 22-90 horsepower tractors in action by uploading videos to YouTube.com. The move comes after increasing requests by both customers and dealers to see the tractors equipped with various implements successfully completing a variety of work.
KIOTI customers and dealers can also post their own tractor videos on YouTube where other users can leave comments. “We want to show KIOTI Tractors in action and know what’s being said about KIOTI in the marketplace,” said Tony Brown, national sales manager for KIOTI. “By keeping tabs on how both our company and our products are perceived in the field we’re better able to adapt to changing market conditions and customer needs.”