Floral associations push Congress for cost-saving measure

The Generalized System of Preferences (GSP) program, a trade program that enables duty-free access to imported flowers, has been expired since January 2021.

Society of American Florists receives $250,000 donation for marketing, education

American Floral Services Founder Herman Meinders makes donation to SAF to further careers, education and promotion of the industry.

Red, white and bloom

American Flowers Week celebrates flower-growing in all 50 states the week leading up to Independence Day

ASCFG names 2021 Cut Flowers of the Year

Varieties are nominated based on their ease of culture, productivity and marketability, and winners were picked in four different categories.

Hydroponic cut flower production

A primer on the various growing systems and setups for rose and other cut flower production under glass.

Al Davidson

The new president of the Ball Horticultural Company looks back on 2020, what the company’s acquisition of Gloeckner means and how the industry has changed over time.

20/20 vision

As IGCs adapt and grow with the changes COVID-19 has made to the retail world, sales are booming and business is better than ever.

Olive Hill Greenhouses donates plants to first reponders

The greenhouse operation, located near San Diego, made the donation with Plantscapers Inc.

Retailers say flower sales were down during Administrative Professionals Week

One-third of respondents, however, expected sales to increase over Mother's Day weekend.

Star Roses and Plants launches “Make Any Day Mother’s Day” Campaign

The campaign encourages consumers to purchase flowers for their moms at their local garden centers or online throughout the month of May.

American flower industry suffering staggering losses

Flower farmers are working hard to keep flowers moving in time of crisis.