Danziger announces InnovationFest Live Stream lineup

From Nov. 11 through 21, Danziger will feature live streaming events on its InnovationFest social channels.

Cultivating customers on Instagram

How green industry businesses can successfully use Instagram for marketing.

Market insight, millennial-style

Expert Ryan McEnaney shares how businesses can harness the millennial perspective to better serve and capture the attention of this coveted demographic.

The new normal

Here’s how garden centers and landscape contractors are tuning their businesses to fit the unique demands of operating under COVID-19.

NICH spreads the #PlantsDoThat word on social media

The National Initiative for Consumer Horticulture (NICH) shares how the public can “work smart with plants” in its new campaign.

Valentine’s Day sales soared for 2020

Three IGCs share the trends and promotions that helped make the romantic holiday a sales success.

Proven Winners ColorChoice returns for its seventh year of Shrub Madness

Winners of each shrub matchup are chosen by popular vote via the website, where participants can fill out their bracket predictions and root for their favorites.

GrowIt! partners with TPIE to release 2020 Houseplant Report

The report focuses on consumer data aggregated from the interactions of almost 900,000 consumers on the GrowIt! app as well as the analysis of GrowIt!’s National Indoor Plant Week survey.

Screen-time sway

Social media influencers can shape the way consumers feel about products and brands.

Seed Your Future adjusts aim for high school, college students

At Cultivate'19, SYF updated attendees on its plans to inspire young people to pursue careers in horticulture.

Link with fellow industry members on LinkedIn

If you haven’t joined LinkedIn yet, either as an individual or business, you may want to give it another look.