Blackmore Company creates plastic-free Plant-It-Friendly retail sleeve

The company said its Plant-It-Friendly retail sleeve is 95% plastic-free, with a 100% plastic-free version coming soon, with no need for plastic pots or tags.

A logo that has the blue and green Earth on a white background, with teal and white text over the top reading Plant-It-Friendly Rooted Success By Blackmore Co.

Photos courtesy of Blackmore Company

The Blackmore Company has developed a plastic-free retail solution called Plant-It-Friendly in an effort to help reduce the amount of horticultural plastic the industry uses.

The company said its Plant-It-Friendly retail sleeve is 95% plastic-free, with a 100% plastic-free version coming soon, with no need for plastic pots or tags.

Blackmore said Plant-It-Friendly "reduces cost, labor and carbon footprint while automating packing of plants (and) printing of tags & labels. It also increases the dollar per square foot in retail as well as profits for growers and retailers."

Blackmore is working with to packaging company Schur allow for printing on demand at the time of shipping

The retail sleeve is UV-resistant to prevent fading and can withstand up to 15 weeks on the shelf. A padlock design makes it easy to open and close, which gives it the ability to drain like any ordinary pot.

The Plant-It-Friendly program is part of Blackmore's Air Trays, which are compatible with the company's Air Tray Racks and feature air root pruning, automation compatibility and faster transplanting.

For more information, visit air-trays.com/plantitfriendly